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Fans commit to buy at the end Phase 1 of each campaign. If the campaign doesn’t reach the Press On Point and is unsuccessful, no money will be taken from them.
The House That Vandebilt is a French house influenced pop record filled with earworms, hooks and synth sounds.
FairSound partnered with Komparrison for the release of their debut EP. It was their first physical release and led to exposure from the likes of BBC Radio 6 Music, BBC News and Gigwise.
With their fanbase growing, they were booked for festivals such as Truck, Y Not and Twisterella, as well as heading out on their headline tours for acclaimed indie promoters This Feeling.
With the profits generated from their FairSound campaign, they were able to fund more merch with their own idiosyncratic designs, which has helped keep the band afloat on the road.
Legendary Leeds label Dance To The Radio chose to work with FairSound on a 12″ compilation of brand-new artists in autumn 2022.
Originally launched in 2004, DTTR have seen over a million sales on new acts, including platinum-selling The Pigeon Detectives.
Even with their impressive sales history, powering their new vinyl releases through fans meant the label could improve connections with their audience, while pressing the exact number required.
DARTZ! released their critically acclaimed debut album ‘This Is My Ship’ in 2007 on CD and digitally. 15 years on, they set up a FairSound project to release the album on vinyl for the first time.
The pre-order campaign was perfect for making sure they pressed the right amount if demand was larger – or smaller! – than expected.
Interest in the band spiked with increases in their social media engagement and streaming numbers, as well as gig offers for the first time in over a decade. Their FairSound campaign also alerted some independent record stores to the vinyl release and a further 250 orders were placed from those outlets.
We understand how expensive vinyl can be and how difficult it is to gauge whether demand is there to justify the upfront cost and triple-figure minimum orders.
FairSound was born out of wanting to support grassroots artists and break down the financial barriers that often comes with ordering vinyl, offering an accessible solution for artists and labels, while simultaneously enabling fans to have a direct impact in bringing records to life.
Be fair, be sound.
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